More than 400 Walmart stores in China have been integrated into China’s e-commerce platform JDDJ, becoming the first retailer that 100% of bricks-and-mortar stores launching on JDDJ. Since Dada Group and Walmart reached a strategic cooperation partnership in 2016, Walmart has supported JDDJ’s business expansion to first- and lower-tier cities. Meanwhile, JDDJ and Dada Now will help strengthen Walmart’s omni-channel strategy and provide a more convenient shopping experience.
While August 8 is the peak of the 8.8 Omni-channel Shopping Festival, Walmart set a new record of single-day sales on JDDJ. Fresh food, dairy products, and ice cream are the main items of this year’s festival, catering to the consumer demand in summer. facial tissues, energy drinks and milk have become the most popular products during the 8.8 Shopping Festival.
Walmart on August 8 held a shopping livestreaming event at JDDJ’s broadcasting room. During the livestreaming, more than 300,000 consumers joined and some received their orders placed from JDDJ’s broadcasting room in only 14 minutes after the event started.
During the 8.8 Shopping Festival, Dada Now will provide professional and efficient on-demand delivery services for Walmart’s omni-channel orders from the JDDJ platform, Walmart App, and Walmart’s stores on JD. Dada Now provides Walmart with customized Dedicated Delivery Service to enhance their customers' shopping experience. Leveraging a hybrid "crowdsourced and stationed rider" model, Dada Now can ensure efficient delivery for Walmart during the peak time of 8.8 Shopping Festival.
"Dada Group and Walmart are the closest partners. Through complementary advantages and cooperation, we bring a convenient shopping experience and one-hour home delivery services to our consumers, making O2O more popular around the country. In the future, we hope to continue our collaboration with Walmart,”said Philip Kuai, Founder, Chairman and CEO of Dada Group.