In this Jan 18, 2019 photo, a woman chooses imported goods in Chongqing, southwest China. (Photo: Xinhua)

BEIJING, Dec. 11 (Xinhua) -- China will improve its system of providing incentives to whistleblowers amid efforts to lower market regulation costs, the country's market regulator said Wednesday.

Operators within companies will be encouraged to report any activities that violate market supervision laws and regulations and the protection of whistleblowers will also be intensified, an official from the State Administration for Market Regulation said.

The ministry has recently rolled out interim provisions for handling complaints and reports on market supervision and administration, unifying the procedures that should be followed by market regulation offices.

According to the provisions, members of the public are allowed to report illegal activities anonymously as long as informants assume responsibility for the authenticity of the details provided.

The interim provisions will take effect on Jan. 1, 2020.