PHOTOS Cadillac Arena joins hands with Hilton to launch VIP suites

PHOTOS

Cadillac Arena joins hands with Hilton to launch VIP suites

20:14, May 11, 2019

凯迪拉克中心与希尔顿正式签订独家合作协议.jpgChina’s leading stadium Cadillac Arena signed a deal with Hilton in Beijing on Saturday, to jointly launch a series of specialized services and experiences for Hilton Honors, including VIP suites with fine dining, reserved parking lots and dedicated passages.

Located in the best viewing position and facing center-stage, the VIP suites were designed with the concept of "hospitality" both on its decorations, lights, colors and qualities, ready to provide high-end offline socials and customized treatments for VIPs. 

北京五棵松体育场馆运营管理有限公司总经理崔广平致辞.jpg

As a heritage of 2008 Beijing Olympics, the Cadillac Arena has a capacity of 18,000 and covers an area of 63,000 square meters. With over 65 sports, music and family events annually, the arena is home to the Chinese Basketball Association’s Beijing Ducks and has hosted such events as NBA’s China Exhibition Game and the CBA’s All-Star Game. The arena has also featured such renowned artists as Faye Wong, Jackie Cheung, Big Bang, Andy Lau, Bruno Mars, Muse, Avril Lavigne, The Eagles, Usher and Jane Zhang as well as hosting family events like Ice Age Live, with a utility rate as high as 80 percent.

After cooperation with Hilton, annual VIP Suite tickets will be provided to help Hilton build differentiated communication platforms for its honors, as well as showcase its culture and values.

凯迪拉克中心向合作伙伴希尔顿赠送场馆模型礼物.jpg

Besides, the Cadillac Arena has internationally compatible on the utilization of naming rights, which have already been an important part of intangible assets for venue operators overseas, more than half of the areana’s incomes have come from business sponsorships and it is planned to further the proportion via a series of measures.

 

 


Related Stories

Terms of Service & Privacy Policy

We have updated our privacy policy to comply with the latest laws and regulations. The updated policy explains the mechanism of how we collect and treat your personal data. You can learn more about the rights you have by reading our terms of service. Please read them carefully. By clicking AGREE, you indicate that you have read and agreed to our privacy policies

Agree and continue