China Opportunities | China's commitment to IP enforcement optimizes business environment for LEGO
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In this episode of China Opportunities, Robin Smith, Vice President and General Counsel for China & APAC of the LEGO Group, underscores China's progress in fostering a business-friendly environment, particularly in intellectual property protection through legislative reforms and enhanced enforcement. "And thanks to such efforts, foreign companies like ours have been able to grow and develop our brand in China," she noted. (Produced by Shan Xin, Li Yuanxin, Zheng Qi and interns Shan Yiying and Hou Jingwei)