WORLD Thailand promotes regional cuisines to boost tourism and local economy

WORLD

Thailand promotes regional cuisines to boost tourism and local economy

By Leng Jiangtao, Yin Yue, Jing Chaoping | People's Daily app

09:44, May 16, 2023

Bangkok (People's Daily) - The Tourism Authority of Thailand (TAT) unveiled its new project, 'Amazing Thailand Culinary City,' on Monday. The initiative aims to enhance the country's tourism sector by offering unique and interactive experiences that highlight Thailand's rich culinary traditions and diverse regional cuisines.

Photo shows the opening ceremony of the 'Amazing Thailand Culinary City' project on Monday. (Photo: Leng Jiangtao/People's Daily)

The project, built on the principles of the Bio-Circular-Green (BCG) Economy Model, includes components of Agriculture, Gastronomy, Food Safety, Experience, and Creative Entrepreneurship. The objective is to stimulate a sustainable economy, aligning with Thailand's vision for balanced economic, social, and environmental development.

“The Amazing Thailand Culinary City” aims to connect food entrepreneurs and tourists, creating a platform for business opportunities and promoting Thai cuisine's diversity. The initiative aligns with the Thailand 4.0 strategy, an economic recovery plan in response to the COVID-19 pandemic's impact.

Officials say Thailand's BCG Economy Model will be a major economic driver in the coming years, focusing on different industries within the “bio-economy, circular economy and green economy.”

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